To optimize your website to achieve a high ranking in the search engine
To let more people know about your website, the best method is to let your website have a very good ranking in the search engine. However, there are billions of website in the world. How can your website has a higher ranking than others?
Nowadays more than 80% of people use Google as their primary search engine. So if you can get higher rankings in Google, you can almost forget others. Google uses a very complex algorithm to calculate your website position to a particular keyword. The most important of the algorithm is about “Links”. Basically, the more links on other website that direct to your website, the higher ranking your website will be.
Would it be that easy only? Sure not. Recently Google has changed their algorithm that only “Relevant” links would be useful for your higher ranking. Whereas having irrelevant links may result in hurting your ranking.
Moreover, the importance of each website link will be different. Some website with higher traffic, web pages and links would be a higher Page Rank (Invented by Google to estimate the importance of a website). And if your website is linked by a higher Page Rank site, it would be much better your site linking to 10 low Page Rank Site.
So how to get some high Page Rank sites linking to your site? Let’s talk about this later…
